MARKETING & STRATEGY

NILS

"Partnering with impactful companies through purpose-driven marketing in order to innovate."

ACADEMIC BACKGROUND

Goethe University Frankfurt

Frankfurt

B.Sc. Economics

Focused on Finance with my thesis being about objectification of cybersecurity threats.

Goethe University Frankfurt

Frankfurt

M.Sc. Business Administration

Focused on Marketing with my thesis being about how trust is built between the customer and AI systems.

Ludwig Maximilian University

B.SC. BUSINESS ADMINISTRATION

MUNICH - 2019

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EXPERTISE & TOOLS

Strategy

Business Strategy - Sales Strategy - Digital Strategy

TOOLS:

Google Workspace - Upmetrics - Hubspot

Marketing Strategy

Marketing Strategy - Content Marketing - Performance Marketing

TOOLS:

Google Analytics - Google Ads - R - Emerald Insights - RStudio

Projekt Management

Budgeting - Project Communication - Project Management

TOOLS:

Harvest - Slack - Monday - Notion

INSIGHTS ABOUT ME

PERSONAL INTERESTS:
I am fascinated by longevity, and the art and science of living an energetic and happy life.
WHAT DRIVES ME:
The internal fire of being better every day. Pushing limits, extending horizons and challenging views and my own opinions about every aspect of work.
tHE VALUES THAT MOST REPRESENT ME:
Excellence.
FOR ME YUMEDA IS:
A place where motivated minds drive inspiring and innovative ideas forward. YUMEDA is my chance to develop, inspire and be inspired.

PROJECT INVOLVEMENT

projects

XTRAFIT

Project management, content creation, performance marketing

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PPTA

Project management, content creation, performance marketing

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Neosfer

Project management, content creation, e-mail marketing

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MY FAVOURITE VIBES

A playlist with diverse vibes, every song is totally different, from country, rap to melodic house. Good for a busy day, great for a relaxed evening.